IOT Microcontroller Market By Application (Consumer And Home Appliances, Industrial (Including Smart Home), Automotive, Medical, Home Appliances, Solar PV And Smart Grid, Security ID), By Type (8-bit MCU, 16-Bit MCU, 32-Bit MCU), Industry Size, Growth, Share And Forecast To 2022

Published By: Brisk Insights | Published On: May 5, 2016

Key findings


The global IOT microcontroller (MCU) market is expected to grow at the CAGR of 15.8% during 2015-2022. The major factors that are driving the global IOT microcontroller (MCU) market is the rapidly increasing internet of things market, advent of smart phones, tablet and touch screens and surging demand for automation across several end-user industries. Additionally, the most widely used consumer electronics products such as microwave ovens, television and washing machine also depends on MCUs for their operations. As far as regionsare concerned, in AsiaPacific the market is expected to grow at an impressive pace during 2015-2022 due to technological upgradations, rising income level and changing lifestyle, etc. Although there are many factors that are the key drivers of the market, still there are certain challenges which the market has to overcome. Such challenges include high competition in the market and moderately fragmented nature of the industry.


Market segment insight


The market is majorly segmented on the basis of application which includes Consumer and home appliances, Industrial (Including Smart Home), Automotive, Medical, Home appliances, Solar PV and Smart Grid and Security ID. On the basis type the market is segmented into 8-bit MCU, 16-bit MCU, and 32-bit MCU. Among all major types, the32 bit microcontrollers are forecasted to be fastest growing type till 2022 due to falling prices and increasing availability. However in future more advanced microcontroller is expected to gain momentum.


Regional insight


Based on type, the market is segmented into North America, Europe, apace and row. Asia pacific holds the largest market share and it is the fastest growing region. It accounted for over 35% of market volume in 2014 and is expected to grow at CAGR of 7.8 % in terms of revenue from 2015 to 2022.


Competitive insight


Some of the major market players are ARM, NXP Semiconductors, Atmel Corporation, Infineon Technologies, Broadcom Corporation, Microchip Technology Inc., NXP Semiconductors., Silicon Labs, STMicroelectronics and Texas Instruments. Acquisitions, expansions and mergers are the key strategies adopted by the market players to sustain in the market.

CHAP 1. METHODOLOGY & SCOPE 13
1.1. RESEARCH METHODOLOGY 13
1.2. RESEARCH SCOPE & ASSUMPTIONS 13
1.3. LIST OF DATA SOURCES 13


CHAP 2. EXECUTIVE SUMMARY 14
2.1. GLOBAL IOT MICROCONTROLLER (MCU) MARKET SUMMARY & KEY BUYING CRITERIA 14
2.2. GLOBAL IOT MICROCONTROLLER (MCU) MARKET OUTLOOK 14
2.3. MARKET SEGMENTATION ANALYSIS 14
2.4. MARKET SIZE AND GROWTH PROSPECTS 2012-2022 14
2.5. GLOBAL IOT MICROCONTROLLER (MCU) MARKET VALUE CHAIN ANALYSIS 14
2.6. VENDOR LANDSCAPE 14


CHAP 3. GLOBAL IOT MICROCONTROLLER (MCU) MARKET 15
3.1. MARKET DRIVER ANALYSIS 15
3.1.1. INCREASING INTERNET OF THINGS MARKET 15
3.1.2. ADVENT OF SMARTPHONES 15
3.1.3. DEMAND FOR AUTOMATION ACROSS END-USER INDUSTRIES 15
3.2. MARKET RESTRAINT ANALYSIS 15
3.2.1. HIGH COMPETITION IN THE MARKET 15
3.2.2. HIGH R&D COST 15
3.3. KEY OPPORTUNITIES 15
3.3.1. INCREASING DEMAND IN ASIA PACIFIC 15
3.4. CHALLENGES 15
3.4.1. FRAGMENTED NATURE OF INDUSTRY 15


CHAP 4. INDUSTRY ANALYSIS 16
4.1. GLOBAL IOT MICROCONTROLLER (MCU) MARKET– PORTER’S FIVE FORCE MODEL 16
4.2. GLOBAL IOT MICROCONTROLLER (MCU) MARKET– PESTEL ANALYSIS 16
4.3. GLOBAL IOT MICROCONTROLLER (MCU) MARKET– GAP ANALYSIS 16


CHAP 5. GLOBAL IOT MICROCONTROLLER (MCU) MARKET BY APPLICATION 2012-2022 ($ BILLION) 17
5.1. GLOBAL IOT MICROCONTROLLER (MCU) MARKET BY CONSUMER AND HOME APPLIANCES 2012-2022 ($ BILLION) 17
5.2. GLOBAL IOT MICROCONTROLLER (MCU) MARKET BY INDUSTRIAL (INCLUDING SMART HOME) 2012-2022 ($ BILLION) 17
5.3. GLOBAL IOT MICROCONTROLLER (MCU) MARKET BY AUTOMOTIVE 2012-2022 ($ BILLION) 17
5.4. GLOBAL IOT MICROCONTROLLER (MCU) MARKET BY MEDICAL 2012-2022 ($ BILLION) 17
5.5. GLOBAL IOT MICROCONTROLLER (MCU) MARKET BY HOME APPLIANCES 2012-2022 ($ BILLION) 17
5.6. GLOBAL IOT MICROCONTROLLER (MCU) MARKET BY SOLAR PV AND SMART GRID 2012-2022 ($ BILLION) 17
5.7. GLOBAL IOT MICROCONTROLLER (MCU) MARKET BY SECURITY ID 2012-2022 ($ BILLION) 17


CHAP 6. GLOBAL IOT MICROCONTROLLER (MCU) MARKET BY TYPE 2012-2022 ($ BILLION) 18
6.1. GLOBAL IOT MICROCONTROLLER (MCU) MARKET BY 8-BIT MCU 2012-2022 ($ BILLION) 18
6.2. GLOBAL IOT MICROCONTROLLER (MCU) MARKET BY 16-BIT MCU MARKET2012-2022 ($ BILLION) 18
6.3. GLOBAL IOT MICROCONTROLLER (MCU) MARKET BY 32-BIT MCU MARKET 2012-2022 ($ BILLION) 18


CHAP 7. GLOBAL IOT MICROCONTROLLER (MCU) MARKET BY REGIONAL OUTLOOK 2012-2022($ BILLION) 19
7.1. GLOBAL IOT MICROCONTROLLER (MCU) MARKET BY REGION 2012-2022 ($ BILLION) 19
7.2. NORTH AMERICA 19
7.2.1. NORTH AMERICA MARKET ESTIMATES AND FORECAST 2012-2022 ($ BILLION) 19
7.2.2. NORTH AMERICA MARKET ESTIMATES AND FORECAST BY REGION 2012-2022 ($ BILLION) 19
7.2.3. NORTH AMERICA MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ BILLION) 19
7.2.3.1. U.S. 19
7.2.3.1.1. U.S. MARKET ESTIMATES AND FORECAST 2012-2022 ($ BILLION) 19
7.2.3.1.2. U.S. MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ BILLION) 19
7.2.3.2. CANADA 19
7.2.3.2.1. CANADA MARKET ESTIMATES AND FORECAST 2012-2022 ($ BILLION) 19
7.2.3.2.2. CANADA MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ BILLION) 19
7.2.3.3. MEXICO 19
7.2.3.3.1. MEXICO MARKET ESTIMATES AND FORECAST 2012-2022 ($ BILLION) 19
7.2.3.3.2. MEXICO MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ BILLION) 19
7.3. EUROPE 20
7.3.1. EUROPE MARKET ESTIMATES AND FORECAST 2012-2022 ($ BILLION) 20
7.3.2. EUROPE MARKET ESTIMATES AND FORECAST BY REGION 2012-2022 ($ BILLION) 20
7.3.3. EUROPE MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ BILLION) 20
7.3.3.1. GERMANY 20
7.3.3.1.1. GERMANY MARKET ESTIMATES AND FORECAST 2012-2022 ($ BILLION) 20
7.3.3.1.2. GERMANY MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ BILLION) 20
7.3.3.2. UK 20
7.3.3.2.1. UK MARKET ESTIMATES AND FORECAST 2012-2022 ($ BILLION) 20
7.3.3.2.2. UK MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ BILLION) 20
7.3.3.3. FRANCE 20
7.3.3.3.1. FRANCE MARKET ESTIMATES AND FORECAST 2012-2022 ($ BILLION) 21
7.3.3.3.2. FRANCE MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ BILLION) 21
7.3.3.3.3. SPAIN 21
7.3.3.3.4. SPAIN MARKET ESTIMATES AND FORECAST 2012-2022 ($ BILLION) 21
7.3.3.3.5. SPAIN MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ BILLION) 21
7.3.3.3.6. ITALY 21
7.3.3.3.7. ITALY MARKET ESTIMATES AND FORECAST 2012-2022 ($ BILLION) 21
7.3.3.3.8. ITALY MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ BILLION) 21
7.3.3.4. REST OF EUROPE 21
7.3.3.4.1. RUSSIA MARKET ESTIMATES AND FORECAST2012-2022($ BILLION) 21
7.3.3.4.2. OTHERS MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022($ BILLION) 21
7.4. ASIA PACIFIC 21
7.4.1. ASIA PACIFIC MARKET ESTIMATES AND FORECAST 2012-2022 ($ BILLION) 21
7.4.2. ASIA PACIFIC MARKET ESTIMATES AND FORECAST BY REGION 2012-2022 ($ BILLION) 21
7.4.3. ASIA PACIFIC MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ BILLION) 21
7.4.3.1. CHINA 21
7.4.3.1.1. CHINA MARKET ESTIMATES AND FORECAST 2012-2022 ($ BILLION) 21
7.4.3.1.2. CHINA MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ BILLION) 21
7.4.3.2. INDIA 21
7.4.3.2.1. INDIA MARKET ESTIMATES AND FORECAST 2012-2022 ($ BILLION) 22
7.4.3.2.2. INDIA MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ BILLION) 22
7.4.3.3. JAPAN 22
7.4.3.3.1. JAPAN MARKET ESTIMATES AND FORECAST 2012-2022 ($ BILLION) 22
7.4.3.3.2. JAPAN MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ BILLION) 22
7.4.3.4. AUSTRALIA 22
7.4.3.4.1. AUSTRALIA MARKET ESTIMATES AND FORECAST 2012-2022 ($ BILLION) 22
7.4.3.4.2. AUSTRALIA MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ BILLION) 22
7.4.3.5. OTHERS 22
7.4.3.5.1. OTHER MARKET ESTIMATES AND FORECASTS 2012-2022($ BILLION) 22
7.4.3.5.2. OTHER MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022($ BILLION) 22
7.5. REST OF THE WORLD 22
7.5.1. MIDDLE EAST & AFRICA MARKET ESTIMATES AND FORECAST 2012-2022 ($ BILLION) 22
7.5.2. MIDDLE EAST & AFRICA MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ BILLION) 22
7.5.3. SOUTH AFRICA MARKET ESTIMATES AND FORECAST 2012-2022 ($ BILLION) 22
7.5.4. SOUTH AFRICA MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ BILLION) 22


CHAP 8. COMPETITIVE LANDSCAPE 23
8.1. ATMEL 24
8.1.1. COMPANY OVERVIEW 24
8.1.2. SCOT ANALYSIS 24
8.1.3. PRODUCT BENCHMARKING 24
8.1.4. STRATEGIC INITIATIVES 24
8.2. FREESCALE 24
8.2.1. COMPANY OVERVIEW 24
8.2.2. SCOT ANALYSIS 24
8.2.3. PRODUCT BENCHMARKING 24
8.2.4. STRATEGIC INITIATIVES 24
8.3. FUJITSU 24
8.3.1. COMPANY OVERVIEW 24
8.3.2. SCOT ANALYSIS 24
8.3.3. PRODUCT BENCHMARKING 24
8.3.4. STRATEGIC INITIATIVES 24
8.4. HOLTEK 24
8.4.1. COMPANY OVERVIEW 24
8.4.2. SCOT ANALYSIS 24
8.4.3. PRODUCT BENCHMARKING 24
8.4.4. STRATEGIC INITIATIVES 24
8.5. INFINEON 24
8.5.1. COMPANY OVERVIEW 24
8.5.2. SCOT ANALYSIS 24
8.5.3. PRODUCT BENCHMARKING 24
8.5.4. STRATEGIC INITIATIVES 24
8.6. IXYS CORPORATION 24
8.6.1. COMPANY OVERVIEW 24
8.6.2. SCOT ANALYSIS 25
8.6.3. PRODUCT BENCHMARKING 25
8.6.4. STRATEGIC INITIATIVES 25
8.7. MICROCHIP 25
8.7.1. COMPANY OVERVIEW 25
8.7.2. SCOT ANALYSIS 25
8.7.3. PRODUCT BENCHMARKING 25
8.7.4. STRATEGIC INITIATIVES 25
8.8. NUVOTON 25
8.8.1. COMPANY OVERVIEW 25
8.8.2. SCOT ANALYSIS 25
8.8.3. PRODUCT BENCHMARKING 25
8.8.4. STRATEGIC INITIATIVES 25
8.9. NXP 25
8.9.1. COMPANY OVERVIEW 25
8.9.2. SCOT ANALYSIS 25
8.9.3. PRODUCT BENCHMARKING 25
8.9.4. STRATEGIC INITIATIVES 25
8.10. RENESAS 25
8.10.1. COMPANY OVERVIEW 25
8.10.2. SCOT ANALYSIS 25
8.10.3. PRODUCT BENCHMARKING 25
8.10.4. STRATEGIC INITIATIVES 25
8.11. SAMSUNG 25
8.11.1. COMPANY OVERVIEW 25
8.11.2. SCOT ANALYSIS 25
8.11.3. PRODUCT BENCHMARKING 25
8.11.4. STRATEGIC INITIATIVES 25
8.12. SHHIC 26
8.12.1. COMPANY OVERVIEW 26
8.12.2. SCOT ANALYSIS 26
8.12.3. PRODUCT BENCHMARKING 26
8.12.4. STRATEGIC INITIATIVES 26
8.13. SPANSION 26
8.13.1. COMPANY OVERVIEW 26
8.13.2. SCOT ANALYSIS 26
8.13.3. PRODUCT BENCHMARKING 26
8.13.4. STRATEGIC INITIATIVES 26
8.14. ST MICROELECTRONICS 26
8.14.1. COMPANY OVERVIEW 26
8.14.2. SCOT ANALYSIS 26
8.14.3. PRODUCT BENCHMARKING 26
8.14.4. STRATEGIC INITIATIVES 26
8.15. TEXAS INSTRUMENTS 26
8.15.1. COMPANY OVERVIEW 26
8.15.2. SCOT ANALYSIS 26
8.15.3. PRODUCT BENCHMARKING 26
8.15.4. STRATEGIC INITIATIVES 26

TABLE 1 GLOBAL IOT MICROCONTROLLER (MCU) MARKET BY APPLICATION 2012-2022 ($ BILLION) 26
TABLE 2 GLOBAL IOT MICROCONTROLLER (MCU) MARKET BY CONSUMER AND HOME APPLIANCES 2012-2022 ($ BILLION) 26
TABLE 3 GLOBAL IOT MICROCONTROLLER (MCU) MARKET BY INDUSTRIAL (INCLUDING SMART HOME) 2012-2022 ($ BILLION) 26
TABLE 4 GLOBAL IOT MICROCONTROLLER (MCU) MARKET BY AUTOMOTIVE 2012-2022 ($ BILLION) 27
TABLE 5 GLOBAL IOT MICROCONTROLLER (MCU) MARKET BY MEDICAL 2012-2022 ($ BILLION) 27
TABLE 6 GLOBAL IOT MICROCONTROLLER (MCU) MARKET BY HOME APPLIANCES 2012-2022 ($ BILLION) 27
TABLE 7 GLOBAL IOT MICROCONTROLLER (MCU) MARKET BY SOLAR PV AND SMART GRID 2012-2022 ($ BILLION) 27
TABLE 8 GLOBAL IOT MICROCONTROLLER (MCU) MARKET BY SECURITY ID 2012-2022 ($ BILLION) 27
TABLE 9 GLOBAL IOT MICROCONTROLLER (MCU) MARKET BY TYPE 2012-2022 ($ BILLION) 27
TABLE 10 GLOBAL IOT MICROCONTROLLER (MCU) MARKET BY 8-BIT MCU 2012-2022 ($ BILLION) 27
TABLE 11 GLOBAL IOT MICROCONTROLLER (MCU) MARKET BY 16-BIT MCU MARKET2012-2022 ($ BILLION) 27
TABLE 12 GLOBAL IOT MICROCONTROLLER (MCU) MARKET BY 32-BIT MCU MARKET 2012-2022 ($ BILLION) 27
TABLE 13 GLOBAL IOT MICROCONTROLLER (MCU) MARKET BY REGION 2012-2022 ($ BILLION) 27
TABLE 14 NORTH AMERICA MARKET ESTIMATES AND FORECAST 2012-2022 ($ BILLION) 27
TABLE 15 NORTH AMERICA MARKET ESTIMATES AND FORECAST BY REGION 2012-2022 ($ BILLION) 27
TABLE 16 NORTH AMERICA MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ BILLION) 27
TABLE 17 U.S. MARKET ESTIMATES AND FORECAST 2012-2022 ($ BILLION) 27
TABLE 18 U.S. MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ BILLION) 27
TABLE 19 CANADA MARKET ESTIMATES AND FORECAST 2012-2022 ($ BILLION) 27
TABLE 20 CANADA MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ BILLION) 27
TABLE 21 MEXICO MARKET ESTIMATES AND FORECAST 2012-2022 ($ BILLION) 28
TABLE 22 MEXICO MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ BILLION) 28
TABLE 23 EUROPE MARKET ESTIMATES AND FORECAST 2012-2022 ($ BILLION) 28
TABLE 24 EUROPE MARKET ESTIMATES AND FORECAST BY REGION 2012-2022 ($ BILLION) 28
TABLE 25 EUROPE MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ BILLION) 28
TABLE 26 GERMANY MARKET ESTIMATES AND FORECAST 2012-2022 ($ BILLION) 28
TABLE 27 GERMANY MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ BILLION) 28
TABLE 28 UK MARKET ESTIMATES AND FORECAST 2012-2022 ($ BILLION) 28
TABLE 29 UK MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ BILLION) 28
TABLE 30 FRANCE MARKET ESTIMATES AND FORECAST 2012-2022 ($ BILLION) 28
TABLE 31 FRANCE MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ BILLION) 28
TABLE 32 SPAIN MARKET ESTIMATES AND FORECAST 2012-2022 ($ BILLION) 28
TABLE 33 SPAIN MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ BILLION) 28
TABLE 34 ITALY MARKET ESTIMATES AND FORECAST2012-2022($ BILLION) 28
TABLE 35 ITALY MARKET ESTIMATES AND FORECAST 2012-2022 ($ BILLION) 28
TABLE 36 OTHERS MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022($ BILLION) 28
TABLE 37 ASIA PACIFIC MARKET ESTIMATES AND FORECAST 2012-2022 ($ BILLION) 28
TABLE 38 ASIA PACIFIC MARKET ESTIMATES AND FORECAST BY REGION 2012-2022 ($ BILLION) 29
TABLE 39 ASIA PACIFIC MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ BILLION) 29
TABLE 40 CHINA MARKET ESTIMATES AND FORECAST 2012-2022 ($ BILLION) 29
TABLE 41 CHINA MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ BILLION) 29
TABLE 42 INDIA MARKET ESTIMATES AND FORECAST 2012-2022 ($ BILLION) 29
TABLE 43 INDIA MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ BILLION) 29
TABLE 44 JAPAN MARKET ESTIMATES AND FORECAST 2012-2022 ($ BILLION) 29
TABLE 45 JAPAN MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ BILLION) 29
TABLE 46 AUSTRALIA MARKET ESTIMATES AND FORECAST 2012-2022 ($ BILLION) 29
TABLE 47 AUSTRALIA MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ BILLION) 29
TABLE 48 OTHER MARKET ESTIMATES AND FORECASTS 2012-2022($ BILLION) 29
TABLE 49 OTHER MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022($ BILLION) 29
TABLE 50 REST OF THE WORLD MARKET ESTIMATES AND FORECAST 2012-2022 ($ BILLION) 29
TABLE 51 MIDDLE EAST & AFRICA MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ BILLION) 29
TABLE 52 SOUTH AMERICA MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ BILLION) 29

FIGURE 1 MARKET SHARE BY REGIONS 29
FIGURE 2 UNITED STATES MARKET ESTIMATES AND FORECAST 2012-2022 ($ BILLION) 30
FIGURE 3 CANADA MARKET ESTIMATES AND FORECAST 2012-2022 ($ BILLION) 30
FIGURE 4 MEXICO MARKET ESTIMATES AND FORECAST 2012-2022 ($ BILLION) 30
FIGURE 5 EUROPE MARKET ESTIMATES AND FORECAST 2012-2022 ($ BILLION) 30
FIGURE 6 GERMANY MARKET ESTIMATES AND FORECAST 2012-2022 ($ BILLION) 30
FIGURE 7 UK MARKET ESTIMATES AND FORECAST 2012-2022 ($ BILLION) 30
FIGURE 8 FRANCE MARKET ESTIMATES AND FORECAST 2012-2022 ($ BILLION) 30
FIGURE 9 SPAIN MARKET ESTIMATES AND FORECAST 2012-2022 ($ BILLION) 30
FIGURE 10 ITALY MARKET ESTIMATES AND FORECAST 2012-2022 ($ BILLION) 30
FIGURE 11 APAC MARKET ESTIMATES AND FORECAST 2012-2022 ($ BILLION) 30
FIGURE 12 CHINA MARKET ESTIMATES AND FORECAST 2012-2022 ($ BILLION) 30
FIGURE 13 INDIA MARKET ESTIMATES AND FORECAST 2012-2022 ($ BILLION) 30
FIGURE 14 JAPAN MARKET ESTIMATES AND FORECAST 2012-2022 ($ BILLION) 30
FIGURE 15 AUSTRALIA MARKET ESTIMATES AND FORECAST 2012-2022 ($ BILLION) 30
FIGURE 16 REST OF THE WORLD MARKET ESTIMATES AND FORECAST 2012-2022 ($ BILLION) 30
FIGURE 17 MIDDLE EAST & AFRICA MARKET ESTIMATES AND FORECAST 2012-2022 ($ BILLION) 30
FIGURE 18 SOUTH AMERICA MARKET ESTIMATES AND FORECAST 2012-2022 ($ BILLION) 31

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