Cereal Bar Market By Type (Snack Bar, Nutrition Bar, Other), By Distribution Channel (Hypermarkets and Supermarkets, Convenience Stores, Food Specialty Stores, Vending Machine, Online Retailers, Others), Industry Size, Growth, Share And Forecast To 2022

Published By: Brisk Insights | Published On: Aug 22, 2016

Key Findings

 

Cereal bars are the type of snacks that can be taken between, after or in place of a meal. These bars contain proteins, fibers, vitamins, minerals and antioxidants in large proportions and are low in carbohydrate and sodium. Oats, honey, nuts, dry fruits, puffed rice, etc. are the food items which are usually present in cereal bars and due to the availability of various flavors in the cereal bars, it attracts children’s, youngsters, sportsmen’s as well as generic population too. With the changing lifestyle, healthy snacking has become necessary for the population. Sports persons are required to consume a proper meal throughout the day, and as cereal bars are high in fiber and proteins it helps in enhanced digestive health and weight management due to which the demand for the cereal bar is growing among the sportsmen, which has become one of the driving factor for the global cereal bar market. Some of the key drivers of the global cereal bar market are rising health consciousness among general population, rising disposable income, rising middle class population in the developing regions, and growing demand for ready to eat food. Ready to eat food is also one of the largest segment of the overall food industry which has been highly adopted by the Americans due to the time pressure. Cereal bars are mainly available in plastic packaging and it is also a part of the packaged food. But, there are some stringent rules, regulation and policies by government for the packaging system which is restricting the growth of the cereal bar market. As the population is getting aware and conscious regarding their health, they are demanding highly for the sugar free cereal bars and convenient & healthy food which is becoming a major opportunity for the global cereal bar market. In the global cereal bar market, some of the alternative market products, stringent price which is affecting profitability and the local players cannibalizing the market demand have become major challenges that are being faced by the market. According to a recently published report, the global cereal bar market is expected to grow at the CAGR of 4.2% during the forecast period of 2016-2022.

 

Market Segment Insight

 

The global cereal bar market is segmented into three categories vis-a-vis by type, by distribution channel and by region. By type, the market is further segmented into three categories, they are snacks bar, nutrition bars, and others; by distribution channel, the market is categorized into hypermarkets & supermarkets, convenience stores, food specialty stores, vending machine, online retailers, and others. In 2015, the snacks bar segment dominated the type segment of the overall cereal bar market with approximately 80% and more market share. The major factor due to which the snack bar segment is dominating the cereal bar market is the growing health consciousness among the general population and the need for the nutritious food products which contains fiber, calcium, and omega-3 that helps in maintaining a healthy lifestyle. On the basis of distribution channel, hypermarket and supermarkets segment is majorly dominating the global cereal bar market. In 2015, it has accounted that hyper market and supermarket sub segment contributed the highest share with over 59% of the market share, and it is expected to grow continuously for the next few years during the forecast period. The hypermarket and the super market are the most significant and retail outlets to sell the cereal bars owing to the availability of a huge range of products at highly discounted prices.

 

Regional Insight

 

On the basis of regional outlook, the global cereal bar market is divided into North America, Europe, Asia Pacific, and Rest of the World. In 2015, Asia Pacific accounted for the largest market share of the cereal bars due to rising healthcare awareness, and increasing middle class population in the emerging countries such as India and China which is having a positive impact on the growth of global cereal bar market. And, during the forecast period it is projected to be the leading region for the cereal bar market. India and China are the two leading market in the Asia Pacific which are contributing to the growth of the cereal bar market in this region owing to the rising standards of living and changing lifestyle of middle class population in this region, it is resulting the highest consumption of the cereal bar. In 2014, North America was the region that covered the largest market for cereal bars. In North America, the United State has contributed immensely to achieve the largest share of the market due to the highest cereal bars consumption rate.

 

Competitive Insights

 

Some of the key players in the global cereal bar market are - Atkins Nutritionals, Brueggen, Cliff Bar, General Mills, Hain Celestial Group, Kashi Company, Kellogg’s, McKee Foods, Naturell India, Nestle, Otsuka, Pharmavite, Quaker, Weetabix Food Company, Weiwei Group and more. Acquisitions, innovations, and mergers are the key strategies which help to increase the market share of the company.

CHAP 1. METHODOLOGY & SCOPE 11
1.1. RESEARCH METHODOLOGY 11
1.2. RESEARCH SCOPE & ASSUMPTIONS 11
1.3. LIST OF DATA SOURCES 11

 

CHAP 2. EXECUTIVE SUMMARY 12
2.1. GLOBAL CEREAL BAR MARKET SUMMARY & KEY BUYING CRITERIA 12
2.2. GLOBAL CEREAL BAR MARKET OUTLOOK 12
2.3. MARKET SEGMENTATION ANALYSIS 12
2.4. MARKET SIZE AND GROWTH PROSPECTS 2012-2022 12
2.5. GLOBAL CEREAL BAR MARKET VALUE CHAIN ANALYSIS 12
2.6. VENDOR LANDSCAPE 12

 

CHAP 3. GLOBAL CEREAL BAR MARKET 13
3.1. MARKET DRIVER 13
3.2. MARKET RESTRAINT 13
3.3. KEY OPPORTUNITIES 13
3.4. CHALLENGES 13

 

CHAP 4. INDUSTRY ANALYSIS 14
4.1. GLOBAL CEREAL BAR MARKET– PORTER’S FIVE FORCE MODEL 14
4.2. GLOBAL CEREAL BAR MARKET– PESTEL ANALYSIS 14
4.3. GLOBAL CEREAL BAR MARKET- GAP ANALYSIS 14

 

CHAP 5. GLOBAL CEREAL BAR MARKET BY TYPE 2012-2022 ($ MILLION) 15
5.1. GLOBAL SNACK BAR MARKET 2012-2022 ($ MILLION) 15
5.2. GLOBAL NUTRITION BAR MARKET 2012-2022 ($ MILLION) 15
5.3. GLOBAL OTHER CEREAL BAR MARKET 2012-2022 ($ MILLION) 15

 

CHAP 6. GLOBAL CEREAL BAR MARKET BY DISTRIBUTION CHANNEL 2012-2022 ($ MILLION) 16
6.1. GLOBAL CEREAL BAR MARKET BY HYPERMARKETS AND SUPERMARKETS 2012-2022 ($ MILLION) 16
6.2. GLOBAL CEREAL BAR MARKET BY CONVENIENCE STORES 2012-2022 ($ MILLION) 16
6.3. GLOBAL CEREAL BAR MARKET BY FOOD SPECIALTY STORES 2012-2022 ($ MILLION) 16
6.4. GLOBAL CEREAL BAR MARKET BY VENDING MACHINE 2012-2022 ($ MILLION) 16
6.5. GLOBAL CEREAL BAR MARKET BY ONLINE RETAILERS 2012-2022 ($ MILLION) 16
6.6. GLOBAL CEREAL BAR MARKET BY OTHERS 2012-2022 ($ MILLION) 16

 

CHAP 7. GLOBAL CEREAL BAR MARKET REGIONAL OUTLOOK 2012-2022 ($ MILLION) 17
7.1. NORTH AMERICA 17
7.1.1. NORTH AMERICA MARKET ESTIMATES AND FORECAST 2012-2022 ($ MILLION) 17
7.1.2. NORTH AMERICA MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ MILLION) 17
7.1.3. NORTH AMERICA MARKET ESTIMATES AND FORECAST BY REGION 2012-2022 ($ MILLION) 17
7.1.3.1. U.S. 17
7.1.3.1.1. U.S. MARKET ESTIMATES AND FORECAST 2012-2022 ($ MILLION) 17
7.1.3.1.2. U.S. MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ MILLION) 17
7.1.3.2. CANADA 17
7.1.3.2.1. CANADA MARKET ESTIMATES AND FORECAST 2012-2022 ($ MILLION) 17
7.1.3.2.2. CANADA MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ MILLION) 17
7.2. EUROPE 17
7.2.1. EUROPE MARKET ESTIMATES AND FORECAST 2012-2022 ($ MILLION) 17
7.2.2. EUROPE MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ MILLION) 17
7.2.3. EUROPE MARKET ESTIMATES AND FORECAST BY REGION 2012-2022 ($ MILLION) 17
7.2.3.1. GERMANY 17
7.2.3.1.1. GERMANY MARKET ESTIMATES AND FORECAST 2012-2022 ($ MILLION) 18
7.2.3.1.2. GERMANY MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ MILLION) 18
7.2.3.2. UK 18
7.2.3.2.1. UK MARKET ESTIMATES AND FORECAST 2012-2022 ($ MILLION) 18
7.2.3.2.2. UK MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ MILLION) 18
7.2.3.3. FRANCE 18
7.2.3.3.1. FRANCE MARKET ESTIMATES AND FORECAST 2012-2022 ($ MILLION) 18
7.2.3.3.2. FRANCE MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ MILLION) 18
7.2.3.4. SPAIN 18
7.2.3.4.1. SPAIN MARKET ESTIMATES AND FORECAST 2012-2022 ($ MILLION) 18
7.2.3.4.2. SPAIN MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ MILLION) 18
7.2.3.5. REST OF EUROPE 18
7.2.3.5.1. RUSSIA MARKET ESTIMATES AND FORECAST 2012-2022 ($ MILLION) 19
7.2.3.5.2. OTHERS MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ MILLION) 19
7.3. ASIA PACIFIC 19
7.3.1. ASIA PACIFIC MARKET ESTIMATES AND FORECAST 2012-2022 ($ MILLION) 19
7.3.2. ASIA PACIFIC MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ MILLION) 19
7.3.3. ASIA PACIFIC MARKET ESTIMATES AND FORECAST BY REGION 2012-2022 ($ MILLION) 19
7.3.3.1. CHINA 19
7.3.3.1.1. CHINA MARKET ESTIMATES AND FORECAST 2012-2022 ($ MILLION) 19
7.3.3.1.2. CHINA MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ MILLION) 19
7.3.3.2. INDIA 19
7.3.3.2.1. INDIA MARKET ESTIMATES AND FORECAST 2012-2022 ($ MILLION) 19
7.3.3.2.2. INDIA MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ MILLION) 19
7.3.3.3. JAPAN 19
7.3.3.3.1. JAPAN MARKET ESTIMATES AND FORECAST 2012-2022 ($ MILLION) 19
7.3.3.3.2. JAPAN MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ MILLION) 19
7.3.3.4. OTHERS 19
7.3.3.4.1. OTHER MARKET ESTIMATES AND FORECAST 2012-2022 ($ MILLION) 20
7.3.3.4.2. OTHER MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ MILLION) 20

 

CHAP 8. COMPETITIVE LANDSCAPE 21
8.1. ATKINS NUTRITIONALS 22
8.1.1. COMPANY OVERVIEW 22
8.1.2. FINANCIAL PERFORMANCE 22
8.1.3. PRODUCT BENCHMARKING 22
8.1.4. STRATEGIC INITIATIVES 22
8.2. BRUEGGEN 22
8.2.1. COMPANY OVERVIEW 22
8.2.2. FINANCIAL PERFORMANCE 22
8.2.3. PRODUCT BENCHMARKING 22
8.2.4. STRATEGIC INITIATIVES 22
8.3. CLIFF BAR 22
8.3.1. COMPANY OVERVIEW 22
8.3.2. FINANCIAL PERFORMANCE 22
8.3.3. PRODUCT BENCHMARKING 22
8.3.4. STRATEGIC INITIATIVES 22
8.4.1. COMPANY OVERVIEW 22
8.4.2. FINANCIAL PERFORMANCE 22
8.4.3. PRODUCT BENCHMARKING 22
8.4.4. STRATEGIC INITIATIVES 22
8.5. HAIN CELESTIAL GROUP 22
8.5.1. COMPANY OVERVIEW 22
8.5.2. FINANCIAL PERFORMANCE 22
8.5.3. PRODUCT BENCHMARKING 22
8.5.4. STRATEGIC INITIATIVES 22
8.6. KASHI COMPANY 22
8.6.1. COMPANY OVERVIEW 22
8.6.2. FINANCIAL PERFORMANCE 22
8.6.3. PRODUCT BENCHMARKING 23
8.6.4. STRATEGIC INITIATIVES 23
8.7. KELLOGG’S 23
8.7.1. COMPANY OVERVIEW 23
8.7.2. FINANCIAL PERFORMANCE 23
8.7.3. PRODUCT BENCHMARKING 23
8.7.4. STRATEGIC INITIATIVES 23
8.8. MCKEE FOODS 23
8.8.1. COMPANY OVERVIEW 23
8.8.2. FINANCIAL PERFORMANCE 23
8.8.3. PRODUCT BENCHMARKING 23
8.8.4. STRATEGIC INITIATIVES 23
8.9. NATURELL INDIA 23
8.9.1. COMPANY OVERVIEW 23
8.9.2. FINANCIAL PERFORMANCE 23
8.9.3. PRODUCT BENCHMARKING 23
8.9.4. STRATEGIC INITIATIVES 23
8.10. NESTLE 23
8.10.1. COMPANY OVERVIEW 23
8.10.2. FINANCIAL PERFORMANCE 23
8.10.3. PRODUCT BENCHMARKING 23
8.10.4. STRATEGIC INITIATIVES 23
8.11. OTSUKA 23
8.11.1. COMPANY OVERVIEW 23
8.11.2. FINANCIAL PERFORMANCE 23
8.11.3. PRODUCT BENCHMARKING 23
8.11.4. STRATEGIC INITIATIVES 23
8.12. PHARMAVITE 23
8.12.1. COMPANY OVERVIEW 24
8.12.2. FINANCIAL PERFORMANCE 24
8.12.3. PRODUCT BENCHMARKING 24
8.12.4. STRATEGIC INITIATIVES 24
8.13. QUAKER 24
8.13.1. COMPANY OVERVIEW 24
8.13.2. FINANCIAL PERFORMANCE 24
8.13.3. PRODUCT BENCHMARKING 24
8.13.4. STRATEGIC INITIATIVES 24
8.14. WEETABIX FOOD COMPANY 24
8.14.1. COMPANY OVERVIEW 24
8.14.2. FINANCIAL PERFORMANCE 24
8.14.3. PRODUCT BENCHMARKING 24
8.14.4. STRATEGIC INITIATIVES 24
8.15. WEIWEI GROUP 24
8.15.1. COMPANY OVERVIEW 24
8.15.2. FINANCIAL PERFORMANCE 24
8.15.3. PRODUCT BENCHMARKING 24
8.15.4. STRATEGIC INITIATIVES 24

TABLE 1 GLOBAL CEREAL BAR MARKET BY TYPE 2012-2022 ($ MILLION) 25
TABLE 2 GLOBAL SNACK BAR MARKET 2012-2022 ($ MILLION) 25
TABLE 3 GLOBAL NUTRITION BAR MARKET 2012-2022 ($ MILLION) 25
TABLE 4 GLOBAL OTHER CEREAL BAR MARKET 2012-2022 ($ MILLION) 25
TABLE 5 GLOBAL CEREAL BAR MARKET BY DISTRIBUTION CHANNEL 2012-2022 ($ MILLION) 26
TABLE 6 GLOBAL CEREAL BAR MARKET BY HYPERMARKETS AND SUPERMARKETS 2012-2022 ($ MILLION) 26
TABLE 7 GLOBAL CEREAL BAR MARKET BY CONVENIENCE STORES 2012-2022 ($ MILLION) 26
TABLE 8 GLOBAL CEREAL BAR MARKET BY FOOD SPECIALTY STORES 2012-2022 ($ MILLION) 26
TABLE 9 GLOBAL CEREAL BAR MARKET BY VENDING MACHINE 2012-2022 ($ MILLION) 26
TABLE 10 GLOBAL CEREAL BAR MARKET BY ONLINE RETAILERS 2012-2022 ($ MILLION) 26
TABLE 11 GLOBAL CEREAL BAR MARKET BY OTHERS 2012-2022 ($ MILLION) 26
TABLE 12 NORTH AMERICA MARKET ESTIMATES AND FORECAST 2012-2022 ($ MILLION) 26
TABLE 13 NORTH AMERICA MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ MILLION) 26
TABLE 14 NORTH AMERICA MARKET ESTIMATES AND FORECAST BY REGION 2012-2022 ($ MILLION) 26
TABLE 15 U.S. MARKET ESTIMATES AND FORECAST 2012-2022 ($ MILLION) 26
TABLE 16 U.S. MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ MILLION) 26
TABLE 17 CANADA MARKET ESTIMATES AND FORECAST 2012-2022 ($ MILLION) 26
TABLE 18 CANADA MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ MILLION) 26
TABLE 19 EUROPE MARKET ESTIMATES AND FORECAST 2012-2022 ($ MILLION) 26
TABLE 20 EUROPE MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ MILLION) 26
TABLE 21 EUROPE MARKET ESTIMATES AND FORECAST BY REGION 2012-2022 ($ MILLION) 26
TABLE 22 GERMANY MARKET ESTIMATES AND FORECAST 2012-2022 ($ MILLION) 26
TABLE 23 GERMANY MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ MILLION) 27
TABLE 24 UK MARKET ESTIMATES AND FORECAST 2012-2022 ($ MILLION) 27
TABLE 25 UK MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ MILLION) 27
TABLE 26 FRANCE MARKET ESTIMATES AND FORECAST 2012-2022 ($ MILLION) 27
TABLE 27 FRANCE MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ MILLION) 27
TABLE 28 SPAIN MARKET ESTIMATES AND FORECAST 2012-2022 ($ MILLION) 27
TABLE 29 SPAIN MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ MILLION) 27
TABLE 30 RUSSIA MARKET ESTIMATES AND FORECAST 2012-2022 ($ MILLION) 27
TABLE 31 OTHERS MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ MILLION) 27
TABLE 32 ASIA PACIFIC MARKET ESTIMATES AND FORECAST 2012-2022 ($ MILLION) 27
TABLE 33 ASIA PACIFIC MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ MILLION) 27
TABLE 34 ASIA PACIFIC MARKET ESTIMATES AND FORECAST BY REGION 2012-2022 ($ MILLION) 27
TABLE 35 CHINA MARKET ESTIMATES AND FORECAST 2012-2022 ($ MILLION) 27
TABLE 36 CHINA MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ MILLION) 27
TABLE 37 INDIA MARKET ESTIMATES AND FORECAST 2012-2022 ($ MILLION) 27
TABLE 38 INDIA MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ MILLION) 27
TABLE 39 JAPAN MARKET ESTIMATES AND FORECAST 2012-2022 ($ MILLION) 27
TABLE 40 JAPAN MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ MILLION) 27
TABLE 41 OTHER MARKET ESTIMATES AND FORECAST 2012-2022 ($ MILLION) 28
TABLE 42 OTHER MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ MILLION) 28
TABLE 43 LATIN AMERICA MARKET ESTIMATES AND FORECAST 2012-2022 ($ MILLION) 28
TABLE 44 LATIN AMERICA MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ MILLION) 28
TABLE 45 BRAZIL MARKET ESTIMATES AND FORECAST 2012-2022 ($ MILLION) 28
TABLE 46 BRAZIL MARKET ESTIMATES AND FORECAST BY APPLICATION 2012-2022 ($ MILLION) 28

FIGURE 1 MARKET SHARE BY REGION 28
FIGURE 2 UNITED STATES MARKET ESTIMATES AND FORECAST 2012-2022 ($ MILLION) 28
FIGURE 3 CANADA MARKET ESTIMATES AND FORECAST 2012-2022 ($ MILLION) 28
FIGURE 4 EUROPE MARKET ESTIMATES AND FORECAST 2012-2022 ($ MILLION) 28
FIGURE 5 GERMANY MARKET ESTIMATES AND FORECAST 2012-2022 ($ MILLION) 28
FIGURE 6 UK MARKET ESTIMATES AND FORECAST 2012-2022 ($ MILLION) 28
FIGURE 7 FRANCE MARKET ESTIMATES AND FORECAST 2012-2022 ($ MILLION) 28
FIGURE 8 SPAIN MARKET ESTIMATES AND FORECAST 2012-2022 ($ MILLION) 28
FIGURE 9 REST OF EUROPE MARKET ESTIMATES AND FORECAST 2012-2022 ($ MILLION) 28
FIGURE 10 APAC MARKET ESTIMATES AND FORECAST 2012-2022 ($ MILLION) 29
FIGURE 11 CHINA MARKET ESTIMATES AND FORECAST 2012-2022 ($ MILLION) 29
FIGURE 12 INDIA MARKET ESTIMATES AND FORECAST 2012-2022 ($ MILLION) 29
FIGURE 13 JAPAN MARKET ESTIMATES AND FORECAST 2012-2022 ($ MILLION) 29
FIGURE 14 MIDDLE EAST & AFRICA MARKET ESTIMATES AND FORECAST 2012-2022 ($ MILLION) 29
FIGURE 15 LATIN AMERICA MARKET ESTIMATES AND FORECAST 2012-2022 ($ MILLION) 29
FIGURE 16 BRAZIL MARKET ESTIMATES AND FORECAST 2012-2022 ($ MILLION) 29

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